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About Valhalla Pure Outfitters

When we started Valhalla Pure Outfitters in 1990 to make specialty outdoor clothing and gear, we didn't need to look to some exotic location on the far side of the planet. The rapid weather changes and punishing wear-and-tear of the Valhalla Range have taught us all we need to know about the requirements our gear would need.

Today we have thirteen Valhalla Pure Outfitters stores across B.C. and Alberta, each individually owned and operated. You can browse our selection of products available in all our stores and purchase online at, or you can check the availability of an item you are interested in, then head to your local shop to try it on.

"Valhalla Pure Outfitters | Online" is your 24/7 portal for great outdoor gear at killer prices!